27.8K
Downloads
299
Episodes
Step inside the mind of a retail and wholesale veteran who’s spent four decades turning struggling businesses into profit powerhouses. Pete Primeau doesn’t just talk theory – he delivers battle-tested strategies from the trenches of the furniture and mattress industry that translate into explosive growth for ANY business. What You’ll Discover: • Advanced sales psychology and customer conversion techniques refined through $millions in transactions • Marketing strategies that work in today’s hyper-competitive marketplace • Leadership insights from someone who’s built teams, scaled operations, and navigated every economic storm • Vendor relationship mastery that creates sustainable competitive advantages Why This Show Is Different: While Pete’s roots run deep in furniture and mattress retail, his expertise transcends industries. The psychological triggers that sell a $3,000 mattress work just as powerfully for software, consulting, real estate, or any high-consideration purchase. The operational excellence that drives furniture showroom success applies to restaurants, service businesses, and e-commerce ventures alike. Meet Extraordinary Minds: Each episode features game-changing conversations with industry disruptors, serial entrepreneurs, marketing innovators, and business leaders who’ve cracked the code in their respective fields. From tech startup founders to manufacturing moguls, from retail revolutionaries to digital marketing masters – you’ll gain insider access to the strategies driving today’s most successful enterprises. Your Host’s Credentials: Pete Primeau brings unmatched authenticity to every conversation. As author of ”Miles & Miles of Retail Selling Greatness” and ”Sell A Million,” and founder of Primeau Furniture Sales, he’s not just interviewing successful people – he’s one of them. His track record of transforming underperforming sales teams and optimizing vendor partnerships speaks louder than any diploma. Subscribe now and join thousands of ambitious business professionals who refuse to settle for average results. New episodes drop weekly, each packed with immediately actionable insights you can implement before your next customer interaction.
Episodes
Monday Dec 16, 2024
Monday Dec 16, 2024
In this episode, we’re joined by Michael Wipfler, the Director of Sales at Mueller Furniture and Mattress Co. With more than ten years of experience in the industry, Michael is known for his collaborative leadership style and empathetic approach. Tune in as we explore his insights on creating successful sales teams, cultivating a positive work environment, and the role of empathy in leadership. Michael offers valuable advice for aspiring leaders and shares how he tackles the challenges in the furniture and mattress industry. Don’t miss this insightful conversation packed with practical tips and inspiration!
👤Connect with Michael Wipfler:
✅ Website: https://www.muellerfurniture.com/
✅ Facebook: https://www.facebook.com/MuellerFurniture1927
✅ YouTube: https://www.youtube.com/user/TheMuellerFurniture
✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork
✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry
🎥 Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5608164549459968
➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://www.joinpodmatch.com/castahead
🌐Pete Primeau Official: https://www.peteprimeau.com
🎧Follow and listen to every show wherever you listen to podcasts: http://podcast.PetePrimeau.live
🎥 Watch all Pete Primeau Live Episodes at: http://PetePrimeau.Live
➡️ Get Pete’s book, “Sell A Million!”: https://amzn.to/3qoRrRB
➡️ Join Pete’s group: "Pete Primeau Sales & Marketing": https://bit.ly/PrimeauSalesMarketingGroup
SHOW PODCAST: http://bit.ly/primeau-podcast
👤 Connect with Pete Primeau
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ YouTube: https://www.youtube.com/@PetePrimeau
✅ Website: https://www.peteprimeau.com
The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net
#SalesTips #PetePrimeauShow #MattressSales #SmallBusiness #RetailSales #RetailExperiences
Monday Dec 09, 2024
Monday Dec 09, 2024
Welcome back to "ASK PETE!", the must-listen podcast for everyone in the mattress industry. In this episode, Pete Primeau, drawing on over 40 years of experience, teams up with his producer Chris Stone to address your questions. Don’t miss this chance to hear Pete share his insights and personal anecdotes. So put on your headphones, relax, and prepare for an episode brimming with wisdom and practical advice. Here’s to selling a million today!
👤 Connect with Pete Primeau
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ Website: https://www.peteprimeau.com
✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork
✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry
🎥 Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5608164549459968
➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://www.joinpodmatch.com/castahead
🌐Pete Primeau Official: https://www.peteprimeau.com
🎧Follow and listen to every show wherever you listen to podcasts: http://podcast.PetePrimeau.live
🎥 Watch all Pete Primeau Live Episodes at: http://PetePrimeau.Live
➡️ Get Pete’s book, “Sell A Million!”: https://amzn.to/3qoRrRB
➡️ Join Pete’s group: "Pete Primeau Sales & Marketing": https://bit.ly/PrimeauSalesMarketingGroup
SHOW PODCAST: http://bit.ly/primeau-podcast
The Pete Primeau Show is produced by Chris Stone at Cast Ahead:
#SalesTips #PetePrimeauShow #MattressSales #SmallBusiness #RetailSales #RetailExperiences
Monday Dec 02, 2024
Monday Dec 02, 2024
The Pete Primeau Show is turning 200! Join us for a very special live celebration as we honor Pete Primeau, the legend who’s been the guiding light for mattress industry veterans, newbies, and everyone in between. For two decades, Pete has empowered business owners with actionable advice, insider knowledge, and an unshakable passion for helping others thrive.
This isn’t just any podcast—it’s your podcast. Pete has built more than a show; he’s built a community of dreamers and doers, all striving for success together. Now it’s your chance to be part of the celebration!
🎤 Go Live with Pete: Whether you’re a loyal listener or a first-time viewer, grab the mic and share your thoughts, well-wishes, or stories about how Pete has impacted your journey.
Whether Pete’s advice has turned your business around, inspired you to take a leap, or simply brightened your day with his infectious energy, this is your moment to say, “Thank you, Pete!”
Don’t Miss It!
Block out just a few minutes to tune in live, share your appreciation, and wish Pete continued success as he heads toward the next 200 episodes. Let’s show him the love and gratitude he so richly deserves.
Come celebrate the man, the myth, the legend—Pete Primeau. Because if anyone deserves it, it’s him.
✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork
✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry
🎥 Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5608164549459968
➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://www.joinpodmatch.com/castahead
🌐Pete Primeau Official: https://www.peteprimeau.com
🎧Follow and listen to every show wherever you listen to podcasts: http://podcast.PetePrimeau.live
🎥 Watch all Pete Primeau Live Episodes at: http://PetePrimeau.Live
➡️ Get Pete’s book, “Sell A Million!”: https://amzn.to/3qoRrRB
➡️ Join Pete’s group: "Pete Primeau Sales & Marketing": https://bit.ly/PrimeauSalesMarketingGroup
SHOW PODCAST: http://bit.ly/primeau-podcast
👤 Connect with Pete Primeau
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ YouTube: https://www.youtube.com/@PetePrimeau
✅ Website: https://www.peteprimeau.com
The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net
#SalesTips #PetePrimeauShow #MattressSales #SmallBusiness #RetailSales #RetailExperiences
Monday Nov 25, 2024
Monday Nov 25, 2024
In this episode, we sit down with Andrew, an 8-year veteran in the furniture industry, and currently a store manager at Slumberland Furniture. With years of experience under his belt, Andrew shares valuable insights on building a successful career in retail, emphasizing the importance of integrity, honesty, and a strong work ethic. He also discusses his personal journey in the industry, the challenges and rewards of managing a furniture store, and how a commitment to customer satisfaction drives both individual and company success. Whether you're in retail or simply interested in the principles of success, Andrew’s perspective is both inspiring and practical.
👤Connect with Andrew Scully:
✅ Website: https://www.slumberland.com/
✅ Instagram: https://www.instagram.com/slumberland_furniture/
✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork
✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry
🎥 Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5608164549459968
➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://www.joinpodmatch.com/castahead
🌐Pete Primeau Official: https://www.peteprimeau.com
🎧Follow and listen to every show wherever you listen to podcasts: http://podcast.PetePrimeau.live
🎥 Watch all Pete Primeau Live Episodes at: http://PetePrimeau.Live
➡️ Get Pete’s book, “Sell A Million!”: https://amzn.to/3qoRrRB
➡️ Join Pete’s group: "Pete Primeau Sales & Marketing": https://bit.ly/PrimeauSalesMarketingGroup
SHOW PODCAST: http://bit.ly/primeau-podcast
👤 Connect with Pete Primeau
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ YouTube: https://www.youtube.com/@PetePrimeau
✅ Website: https://www.peteprimeau.com
The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net
#SalesTips #PetePrimeauShow #MattressSales #SmallBusiness #RetailSales #RetailExperiences
Monday Nov 18, 2024
Monday Nov 18, 2024
In this episode, host Pete Primeau, President of Primeau Furniture Sales, dives into the latest trends shaping the world of sales today. Pete shares his insights on how the furniture sales industry is evolving, the impact of digital transformation, and the strategies sales professionals need to adopt to stay ahead of the curve. Whether you're a seasoned sales pro or just starting out, this episode offers valuable tips on navigating the changing landscape and building strong customer relationships in an increasingly competitive market. Tune in for expert advice on adapting to new consumer behaviors, leveraging technology, and staying innovative in the ever-evolving world of sales.
👤 Connect with Pete Primeau
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ Website: https://www.peteprimeau.com
✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork
✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry
🎥 Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5608164549459968
➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://www.joinpodmatch.com/castahead
🌐Pete Primeau Official: https://www.peteprimeau.com
🎧Follow and listen to every show wherever you listen to podcasts: http://podcast.PetePrimeau.live
🎥 Watch all Pete Primeau Live Episodes at: http://PetePrimeau.Live
➡️ Get Pete’s book, “Sell A Million!”: https://amzn.to/3qoRrRB
➡️ Join Pete’s group: "Pete Primeau Sales & Marketing": https://bit.ly/PrimeauSalesMarketingGroup
SHOW PODCAST: http://bit.ly/primeau-podcast
👤 Connect with Pete Primeau
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ YouTube: https://www.youtube.com/@PetePrimeau
✅ Website: https://www.peteprimeau.com
The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net
#SalesTips #PetePrimeauShow #MattressSales #SmallBusiness #RetailSales #RetailExperiences
Monday Nov 11, 2024
Monday Nov 11, 2024
In this episode, we sit down with industry veterans Greg Jent and Steve Houk to explore the dynamic world of mattress sales and marketing. Greg, owner of Discount Mattress and a sales representative for Puffy and BedGear, shares insights from his 23 years in the industry. Meanwhile, Steve, owner of Boise Mattress and the mastermind behind the Mattress Industry Network Group on Facebook, discusses his strategies for building a successful network that empowers mattress store owners nationwide. Join us for an engaging conversation packed with expert advice and industry trends!
👤Connect with Greg Jent & Steve Houk:
✅ Website (Greg Jent): https://www.midasamerica.org/
✅ Website (Steve Houk): https://boisemattress.com/
✅ LinkedIn (Greg Jent): https://www.linkedin.com/in/greg-jent-620b2a4/
✅ LinkedIn (Steve Houk): https://www.linkedin.com/in/steve-h-59464719/?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=android_app
✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork
✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry
🎥 Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5608164549459968
➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://www.joinpodmatch.com/castahead
🌐Pete Primeau Official: https://www.peteprimeau.com
🎧Follow and listen to every show wherever you listen to podcasts: http://podcast.PetePrimeau.live
🎥 Watch all Pete Primeau Live Episodes at: http://PetePrimeau.Live
➡️ Get Pete’s book, “Sell A Million!”: https://amzn.to/3qoRrRB
➡️ Join Pete’s group: "Pete Primeau Sales & Marketing": https://bit.ly/PrimeauSalesMarketingGroup
SHOW PODCAST: http://bit.ly/primeau-podcast
👤 Connect with Pete Primeau
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ YouTube: https://www.youtube.com/@PetePrimeau
✅ Website: https://www.peteprimeau.com
The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net
#SalesTips #PetePrimeauShow #MattressSales #SmallBusiness #RetailSales #RetailExperiences
Monday Nov 04, 2024
Monday Nov 04, 2024
Welcome back to "ASK PETE!", the must-listen podcast for everyone in the mattress industry. In this episode, Pete Primeau, drawing on over 40 years of experience, teams up with his producer Chris Stone to address your questions. Don’t miss this chance to hear Pete share his insights and personal anecdotes. So put on your headphones, relax, and prepare for an episode brimming with wisdom and practical advice. Here’s to selling a million today!
👤 Connect with Pete Primeau
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ Website: https://www.peteprimeau.com
✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork
✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry
🎥 Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5608164549459968
➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://www.joinpodmatch.com/castahead
🌐Pete Primeau Official: https://www.peteprimeau.com
🎧Follow and listen to every show wherever you listen to podcasts: http://podcast.PetePrimeau.live
🎥 Watch all Pete Primeau Live Episodes at: http://PetePrimeau.Live
➡️ Get Pete’s book, “Sell A Million!”: https://amzn.to/3qoRrRB
➡️ Join Pete’s group: "Pete Primeau Sales & Marketing": https://bit.ly/PrimeauSalesMarketingGroup
SHOW PODCAST: http://bit.ly/primeau-podcast
The Pete Primeau Show is produced by Chris Stone at Cast Ahead:
#SalesTips #PetePrimeauShow #MattressSales #SmallBusiness #RetailSales #RetailExperiences
Monday Oct 28, 2024
Monday Oct 28, 2024
In this episode, we chat with Kelly Charles, the Owner and President of The Big Mattress Outlet, who brings over 25 years of experience in the mattress industry. Kelly shares her insights on the latest trends in sleep technology and what to look for when choosing the perfect mattress. We also dive into her journey as a business owner and her passion for helping customers achieve better sleep. Plus, Kelly discusses her own podcast, "Nothing Else Mattress Podcast," where she explores all things related to sleep and comfort. Tune in for valuable tips and engaging stories from an industry expert!
👤Connect with Kelly Charles:
✅ Website: https://www.bigmattressoutlet.com/
✅ Website: https://www.bigmattressoutlet.com/bmo-franchise
✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork
✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry
🎥 Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5608164549459968
➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://www.joinpodmatch.com/castahead
🌐Pete Primeau Official: https://www.peteprimeau.com
🎧Follow and listen to every show wherever you listen to podcasts: http://podcast.PetePrimeau.live
🎥 Watch all Pete Primeau Live Episodes at: http://PetePrimeau.Live
➡️ Get Pete’s book, “Sell A Million!”: https://amzn.to/3qoRrRB
➡️ Join Pete’s group: "Pete Primeau Sales & Marketing": https://bit.ly/PrimeauSalesMarketingGroup
SHOW PODCAST: http://bit.ly/primeau-podcast
👤 Connect with Pete Primeau
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ YouTube: https://www.youtube.com/@PetePrimeau
✅ Website: https://www.peteprimeau.com
The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net
#SalesTips #PetePrimeauShow #MattressSales #SmallBusiness #RetailSales #RetailExperiences
Monday Oct 21, 2024
Monday Oct 21, 2024
In this episode, we welcome Karen Converse, an industry veteran with over 20 years of experience in both retail and wholesale. Currently thriving as an independent rep, Karen shares her insights on navigating the ever-changing landscape of the industry. We discuss her journey, the challenges she has faced, and the strategies that have contributed to her success. Whether you’re in retail, wholesale, or just curious about the industry, you won’t want to miss her valuable advice and unique perspective!
👤Connect with Karen Converse:
✅ Website: https://www.karen-converse.com/
✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork
✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry
🎥 Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5608164549459968
➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://www.joinpodmatch.com/castahead
🌐Pete Primeau Official: https://www.peteprimeau.com
🎧Follow and listen to every show wherever you listen to podcasts: http://podcast.PetePrimeau.live
🎥 Watch all Pete Primeau Live Episodes at: http://PetePrimeau.Live
➡️ Get Pete’s book, “Sell A Million!”: https://amzn.to/3qoRrRB
➡️ Join Pete’s group: "Pete Primeau Sales & Marketing": https://bit.ly/PrimeauSalesMarketingGroup
SHOW PODCAST: http://bit.ly/primeau-podcast
👤 Connect with Pete Primeau
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ YouTube: https://www.youtube.com/@PetePrimeau
✅ Website: https://www.peteprimeau.com
The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net
#SalesTips #PetePrimeauShow #MattressSales #SmallBusiness #RetailSales #RetailExperiences
Monday Oct 14, 2024
Monday Oct 14, 2024
In this episode, we welcome Steve Houk, the owner of Boise Mattress and the driving force behind the largest Facebook group in the mattress industry, The Mattress Industry Network Group. Just as a football coach strategizes to build a winning team, Steve has mastered the art of marketing and sales, creating a robust network that supports store owners across the nation.
We dive into his insights on the mattress business and how he runs a successful Mastermind Group, akin to a locker room huddle where key players share strategies to tackle challenges and score big. Steve’s expertise not only shapes the mattress industry but also mirrors the teamwork and resilience required in American football. Tune in to learn how to elevate your game, whether in business or on the field!
👤Connect with Steve Houk:
✅ Website: https://boisemattress.com/
✅ Facebook: https://web.facebook.com/boisemattress1?_rdc=1&_rdr
✅ Instagram: https://www.instagram.com/boisemattress/
✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork
✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry
🎥 Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5608164549459968
➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://www.joinpodmatch.com/castahead
🌐Pete Primeau Official: https://www.peteprimeau.com
🎧Follow and listen to every show wherever you listen to podcasts: http://podcast.PetePrimeau.live
🎥 Watch all Pete Primeau Live Episodes at: http://PetePrimeau.Live
➡️ Get Pete’s book, “Sell A Million!”: https://amzn.to/3qoRrRB
➡️ Join Pete’s group: "Pete Primeau Sales & Marketing": https://bit.ly/PrimeauSalesMarketingGroup
SHOW PODCAST: http://bit.ly/primeau-podcast
👤 Connect with Pete Primeau
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ YouTube: https://www.youtube.com/@PetePrimeau
✅ Website: https://www.peteprimeau.com
The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net
#SalesTips #PetePrimeauShow #MattressSales #SmallBusiness #RetailSales #RetailExperiences