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Step inside the mind of a retail and wholesale veteran who’s spent four decades turning struggling businesses into profit powerhouses. Pete Primeau doesn’t just talk theory – he delivers battle-tested strategies from the trenches of the furniture and mattress industry that translate into explosive growth for ANY business. What You’ll Discover: • Advanced sales psychology and customer conversion techniques refined through $millions in transactions • Marketing strategies that work in today’s hyper-competitive marketplace • Leadership insights from someone who’s built teams, scaled operations, and navigated every economic storm • Vendor relationship mastery that creates sustainable competitive advantages Why This Show Is Different: While Pete’s roots run deep in furniture and mattress retail, his expertise transcends industries. The psychological triggers that sell a $3,000 mattress work just as powerfully for software, consulting, real estate, or any high-consideration purchase. The operational excellence that drives furniture showroom success applies to restaurants, service businesses, and e-commerce ventures alike. Meet Extraordinary Minds: Each episode features game-changing conversations with industry disruptors, serial entrepreneurs, marketing innovators, and business leaders who’ve cracked the code in their respective fields. From tech startup founders to manufacturing moguls, from retail revolutionaries to digital marketing masters – you’ll gain insider access to the strategies driving today’s most successful enterprises. Your Host’s Credentials: Pete Primeau brings unmatched authenticity to every conversation. As author of ”Miles & Miles of Retail Selling Greatness” and ”Sell A Million,” and founder of Primeau Furniture Sales, he’s not just interviewing successful people – he’s one of them. His track record of transforming underperforming sales teams and optimizing vendor partnerships speaks louder than any diploma. Subscribe now and join thousands of ambitious business professionals who refuse to settle for average results. New episodes drop weekly, each packed with immediately actionable insights you can implement before your next customer interaction.
Episodes
Friday Jul 23, 2021
Friday Jul 23, 2021
The Pete Primeau Show welcomes one of the best marketers on the planet - Owner of Trent Bedding: Trent Ranburger.
Residents of south-Central Kentucky know—and adore—Trent Ranburger through his sleep shop’s hilarious commercials, customer service and commitment to area charities. For more than a decade, they’ve watched founder and owner Trent Ranburger don costumes and take on alter egos to tout his eponymous bedding shop. Whether they star Ranburger in character or as his own enthusiastic self, the commercials are goofy, funny and, most importantly, memorable. They have made Ranburger a local celebrity and Trent Bedding a success in a crowded market that now includes upwards of 40 retailers selling beds in Warren County, population about 120,000.
A few years ago, Ranburger introduced a new character to customers: his sidekick, Lil Trent. The custom-made puppet, ostensibly a new employee at the retailer, made his rap video debut with Trent and the rest is history!
Trent Bedding Rap Video: "It's Just Like... A Mattress Store" - https://youtu.be/3HnWSDxy8RM
Pete Primeau:
https://www.peteprimeau.com
Watch the episode or subscribe to the show wherever you listen to podcasts: http://bit.ly/primeau-podcast
➡️ Get Pete’s book, “Sell A Million!”: https://amzn.to/2F5TtSZ
➡️ Join Pete’s group: "Pete Primeau Sales & Marketing": https://bit.ly/PrimeauSalesMarketingGroup
SHOW PODCAST: http://bit.ly/primeau-podcast
👤 Connect with Pete Primeau |
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ Telegram: @PetePrimeau
✅ MeWe: https://mewe.com/i/peteprimeau
✅ Website: https://www.peteprimeau.com
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