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Step inside the mind of a retail and wholesale veteran whoās spent four decades turning struggling businesses into profit powerhouses. Pete Primeau doesnāt just talk theory ā he delivers battle-tested strategies from the trenches of the furniture and mattress industry that translate into explosive growth for ANY business. What Youāll Discover: ⢠Advanced sales psychology and customer conversion techniques refined through $millions in transactions ⢠Marketing strategies that work in todayās hyper-competitive marketplace ⢠Leadership insights from someone whoās built teams, scaled operations, and navigated every economic storm ⢠Vendor relationship mastery that creates sustainable competitive advantages Why This Show Is Different: While Peteās roots run deep in furniture and mattress retail, his expertise transcends industries. The psychological triggers that sell a $3,000 mattress work just as powerfully for software, consulting, real estate, or any high-consideration purchase. The operational excellence that drives furniture showroom success applies to restaurants, service businesses, and e-commerce ventures alike. Meet Extraordinary Minds: Each episode features game-changing conversations with industry disruptors, serial entrepreneurs, marketing innovators, and business leaders whoāve cracked the code in their respective fields. From tech startup founders to manufacturing moguls, from retail revolutionaries to digital marketing masters ā youāll gain insider access to the strategies driving todayās most successful enterprises. Your Hostās Credentials: Pete Primeau brings unmatched authenticity to every conversation. As author of āMiles & Miles of Retail Selling Greatnessā and āSell A Million,ā and founder of Primeau Furniture Sales, heās not just interviewing successful people ā heās one of them. His track record of transforming underperforming sales teams and optimizing vendor partnerships speaks louder than any diploma. Subscribe now and join thousands of ambitious business professionals who refuse to settle for average results. New episodes drop weekly, each packed with immediately actionable insights you can implement before your next customer interaction.
Episodes

Friday Feb 04, 2022
Friday Feb 04, 2022
From one store to another How To Have Your Best Market Ever! With Vegas Furniture Market right around the corner we thought it would be fun to give you some tips on how to have a productive and fun market. Steve owns Boise Mattress in Boise Idaho and runs the largest Facebook Group for the Mattress Industry: Mattress Industry Network - which helps everyone in the Mattress Industry to build, market, sell & succeed in their businesses. Chris is the founder of the podcast consultancy Cast Ahead. Through the production of video and audio, Chris thrives on enabling driven entrepreneurs, influencers, thought leaders and enterprises to express their story and elevate their reach.
š¤ Connect with Steve Houk:
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https://www.linkedin.com/in/steve-houkĀ
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Ā https://www.boisemattress.comĀ
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https://www.facebook.com/groups/mattressindustrynetworkĀ
We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetworkĀ
The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry
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Pete Primeau:
Watch the episode or subscribe to the show wherever you listen to podcasts: http://bit.ly/primeau-podcast
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ā”ļø Get Peteās book, āSell A Million!ā: https://amzn.to/2F5TtSZĀ
ā”ļø Join Peteās group: "Pete Primeau Sales & Marketing": https://bit.ly/PrimeauSalesMarketingGroupĀ
SHOW PODCAST: http://bit.ly/primeau-podcastĀ Ā
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š¤ Connect with Pete Primeau
ā LinkedIn: https://www.linkedin.com/in/peteprimeauĀ
ā Facebook: https://www.facebook.com/PrimeauFurnitureSalesĀ
ā Telegram: @PetePrimeau
ā MeWe: https://mewe.com/i/peteprimeauĀ
ā Website: https://www.peteprimeau.comĀ
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The Pete Primeau Show is Produced and Edited by Chris Stone of Cast Ahead:
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#SalesTips #PetePrimeauShow #MattressSales #SmallBusiness #RetailSales #RetailExperiences
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