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Step inside the mind of a retail and wholesale veteran who’s spent four decades turning struggling businesses into profit powerhouses. Pete Primeau doesn’t just talk theory – he delivers battle-tested strategies from the trenches of the furniture and mattress industry that translate into explosive growth for ANY business. What You’ll Discover: • Advanced sales psychology and customer conversion techniques refined through $millions in transactions • Marketing strategies that work in today’s hyper-competitive marketplace • Leadership insights from someone who’s built teams, scaled operations, and navigated every economic storm • Vendor relationship mastery that creates sustainable competitive advantages Why This Show Is Different: While Pete’s roots run deep in furniture and mattress retail, his expertise transcends industries. The psychological triggers that sell a $3,000 mattress work just as powerfully for software, consulting, real estate, or any high-consideration purchase. The operational excellence that drives furniture showroom success applies to restaurants, service businesses, and e-commerce ventures alike. Meet Extraordinary Minds: Each episode features game-changing conversations with industry disruptors, serial entrepreneurs, marketing innovators, and business leaders who’ve cracked the code in their respective fields. From tech startup founders to manufacturing moguls, from retail revolutionaries to digital marketing masters – you’ll gain insider access to the strategies driving today’s most successful enterprises. Your Host’s Credentials: Pete Primeau brings unmatched authenticity to every conversation. As author of ”Miles & Miles of Retail Selling Greatness” and ”Sell A Million,” and founder of Primeau Furniture Sales, he’s not just interviewing successful people – he’s one of them. His track record of transforming underperforming sales teams and optimizing vendor partnerships speaks louder than any diploma. Subscribe now and join thousands of ambitious business professionals who refuse to settle for average results. New episodes drop weekly, each packed with immediately actionable insights you can implement before your next customer interaction.
Episodes

Tuesday Feb 16, 2016
Tuesday Feb 16, 2016
One of my favorite books is Dale Carnegie’s “How To Win Friends & Influence People” I first read it in high school and when I graduated from college my Dad gave me his copy of it that was printed in 1964 when I was just four years old. I often refer back to this book. In this episode I interview my co-host and friend who is a certified Dale Carnegie Instructor about Dale Carnegie courses,
Doug’s first Dale Carnegie book was “Stop Worrying & Start Living” In 2011 Doug took a Dale Carnegie course to help out a friend who did not want to go alone. Little did he know this favor he did for a friend was about to change his life. Even though the course didn’t contain any new knowledge, it helped Doug to implement solid principles into his business and everyday living. He took up the instructor of the course to become a graduate assistant. Doug became a fixture at Dale Carnegie as a graduate assistant to the point he needed to take the next step and that step was to become a certified Dale Carnegie instructor.
It was a two year process to become a certified Dale Carnegie instructor. After listening to this interview you are interested in Dale Carnegie courses Just Click Here http://www.dalecarnegie.com. If you are in the Raleigh, North Carolina area and want to connect with Doug Stewart Just Click Here doug-stewart.com. If you want to contact me Just Click Here peteprimeau.com. Thank You for listening to our podcast! If you liked what you heard Please Subscribe, Rate, and Comment right here by clicking here https://itunes.apple.com/us/podcast/no-bs-sales-marketing-more/id975006328.
Sell A Million!
Pete Primeau
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